Programmatic Buying Foundations

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Self-Paced Learning $79 (20% off)

Understand the basic concepts of Programmatic Buying and how it’s different from traditional paid to get a greater ROI for your marketing efforts.

Programmatic Buying Foundations offers high-quality e-learning content developed by industry experts. Participants will earn their certificate upon course completion.


• Understanding ad fraud
• Targeting strategies for programmatic buying
• Programmatic buying versus traditional buying
• Driving ROI with programmatic buying

Seat time approximately one and a half (1.5) hours. Enrollment allows 365 days access to content. Learners will receive access to training within one business day of purchasing course.

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